As a rule, I try and avoid shopping malls like kryptonite during the holiday season, especially on Boxing Day. As I get older I can’t stand the crowds anymore, however there is one sale I got up early for, the Semi Annual Brooks Brothers blow out.
The best time is first thing in the morning like around 8 AM when the store opens, my friend and colleague Lindsey rode shotgun with me. She surfed the Brooks Brothers website but never got a chance to shop in person. We shopped to our hearts content, she picked up some sweaters and a pair of cords and I walked away with three sport shirts. I think we left around 9:30 AM and went for coffee.
I’m a second generation Brooks Brother’s customer, my dad used to shop there when on vacation in the US for their dress shirts, especially the oxford cloth button downs. I got a taste when traveling to Chicago on business back in the late 1990s but a .63 cent Canadian dollar held me back. When they opened up here in Toronto, I picked up some OCBDs in blue, white and in the blue university stripe. I wanted a connection to dad’s memory and I am evolving towards a timeless personal style.
So why get up early to shop at Brooks Brothers under the Royal Bank of Canada headquarters? I started shopping there back in the spring and what sold me was the customer service along with classic style. Yes it’s not cheap but Brooks Brothers does not make disposable clothing either. Those OCBDs I mentioned one paragraph ago are going to get about eight to ten years of wear out of them. H&M it’s not. I rather own a few pieces of high quality timeless clothing rather than a closet full of threads that will date quickly and fall apart, don’t get me started on men's shoes.
Wednesday, December 29, 2010
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